"We are pleased to integrate new innovative products into our offering with contactify and at the same time identify new potential customers for our existing solutions," says Patrick Brazzale, CEO of mesoneer. After all, in the few years of its existence, contactify has established itself as a leading innovation driver in the field of customer engagement and has already been able to win over 80 companies, some of them well-known, as customers. Brazzale sees further synergies in the area of software development: "The cooperation between our new subsidiary and our development sites in Vietnam brings us expanded technology know-how and additional power," says Brazzale. Lars Sager, co-founder of contactify, is also convinced of the acquisition’s synergy potential: "On the one hand, we can professionalize our appearance and our marketing processes and, thanks to mesoneer's developer pool and project services, bring our products to market faster in the future, expand our sales opportunities and, at the same time, offer our existing customers additional added value with products and services from mesoneer."
New product spaices
At the same time as the acquisition, the two companies are announcing "spaices," a new product from contactify. spaices is a so-called Digital Sales Room that is designed to optimize the B2B sales process and completely redesign the customer journey by creating customized microsites for individual customers or customer groups. These highly personalized microsites are targeted to the specific needs of the customer. The product thus provides relevant contact person details, files, videos and much more in an aesthetically pleasing user interface. In addition, spaices allows purchasing teams to edit landing pages as well, making it easier to market the product when selling internally. spaices also provides the ability to effortlessly share updates and news with the customer via push notifications, generating valuable analytics about customer interest and behavior. In the long term, contactify sees the opportunity to automate the content flow on these hyper-personalized landing pages through the use of artificial intelligence, further increasing efficiency. With the launch of spaices, contactify is setting new standards in the B2B customer journey, enabling sales and marketing teams to do their jobs more efficiently and effectively. Interested parties can now sign up for the beta version of spaices here: → Sign up for Beta
Further information:
mesoneer AG
Richtistrasse 17
8304 Wallisellen
Isabelle Rüedi, Lead Marketing & Communication
Tel.: +41 44 538 02 18
isabelle.rueedi@mesoneer.io
www.mesoneer.io
Media and public relations:
Häfliger Media Consulting
Hirslanderstrasse 51
8032 Zürich
Markus Häfliger, Inhaber
Tel.: +41 44 422 66 00
haefliger@haefligermediaconsulting.com
www.haefligermediaconsulting.com
mesoneer AG
The software manufacturer mesoneer AG, headquartered in Wallisellen near Zurich and with two offices in Ho Chi Min City and Da Nang, Vietnam, develops process-based end-to-end solutions. With its expertise in software solutions and software engineering, mesoneer supports companies in the digitalization of diverse processes, be it customer onboarding, automation of business processes, compliance or integration of credit and insurance approvals. To do so, mesoneer not only develops customized software solutions, but also supports customers with experts in workflow automation, integration and low code. The portfolio of mesoneer is rounded off by in-house products for digital remote identification, a conversational business solution as well as an open banking platform. mesoneer combines great expertise in the area of core banking system integrations and supports companies in the financial sector, the insurance industry, industrial companies and public sector organizations in mastering the challenges of the digital transformation and increasing their competitiveness. mesoneer.io
About contactify
The start-up contactify AG, founded in 2020 and headquartered in Winterthur, has been an independent subsidiary of mesoneer since June 2023. With in-depth knowledge in digital business and strong software solutions, contactify supports companies of all sizes, including large enterprises from the banking and insurance industry, in maintaining and strengthening their B2B relationships, optimizing sales processes and thus achieving business goals. The product portfolio covers a wide range of needs: The digital business card biz.card offers a modern and sustainable solution for efficient data exchange and is complemented by contactify's Digital Sales Room spaices, an innovative tool for B2B sales that aims to optimize sales processes and customer experience. With spaices, sales cycles are shortened and B2B customers are supported in making faster and more confident buying decisions. Learn more about digital business cards at contactify.biz and Digital Sales Rooms at spaices.io.